B2B SaaS only • US customer base focus • Minimum $5k/mo • Google + Microsoft + LinkedIn See if you're a fit →
Search Click Boom is a PPC agency built exclusively for B2B SaaS. We run Google, Microsoft, and LinkedIn Ads with one goal: turning ad spend into qualified pipeline and revenue — not form fills that go nowhere.
One senior operator runs your entire account. No handoffs. No junior ramp. Live optimization in days, not months.
We're getting conversions, but Sales says the leads are garbage.
“We tried LinkedIn and got a pile of form spam.”
“Our agency sends monthly reports but can't explain why pipeline is flat.”
“The platform rep keeps pushing broader targeting — quality drops every time.”
“We can't scale because the only keywords that work have limited volume.”
We hired an agency and got the handoff.
If you're nodding, the problem isn't your ads. It's the system underneath them.
If your conversion tracking is noisy, the algorithm learns noise. Feed it form fills, it buys form fills. Feed it junk leads, it scales junk leads. The only way out is building a signal system that teaches the platforms what a real buyer looks like.
Google, Microsoft, and LinkedIn Ads managed with one goal: qualified SQLs, not vanity conversions.
What you get
We fix your measurement before we scale your spend. Most teams get this backwards.
What you get
03 We won't build your pages. We'll brief the pages that actually convert, matched to the intent you're buying.
What you get
Pillar 4
We use AI to move faster, test more, and spot patterns sooner. Everything is human-reviewed and performance-validated.
What you get
Platform reps optimize for platform revenue. We stay current on new features worth using — and ignore the "recommendations" that optimize for spend, not outcomes.
| What they tell you | What we do instead |
|---|---|
| "Broaden your targeting" | Tighten intent first |
| "Automate more" | Build better signals first |
| "Raise your budgets" | Prove SQL efficiency first |
| "Optimize to leads" | Optimize to SQL outcomes |
You don't need more platform advice. You need a system that produces SQLs.
Form fills are not pipeline.
That gap is the entire job.
71%
lower cost per demo
Shifted media focus and eliminated underperformers while keeping demo volume stable
3.8×
more ICP demos/month
Grew qualified monthly demos from 20 to 72 by aligning campaigns with backend revenue data
10% → 25%
trial-to-SQL rate
Audience audit + revised content strategy led to more than doubling bottom-line revenue from consistent spend
65%
lower cost/SQL
Dropped cost per lead while cutting cost per SQL from $6.1k to $2.1k
200%
more leads, same spend
Reversed 3 months of declining volume, tripled leads, grew average deal size from $3.2k to $10.1k
$30:$1
pipeline per dollar spent
Generated $30 of qualified pipeline for every dollar of ad spend
Before
$3.1k cost per attended demo. 20 ICP demos per month. High spend, low pipeline.
What we did
Shifted media focus to highest-intent channels, eliminated underperforming segments, built a flywheel connecting campaign visibility to backend revenue results.
After
Cost per attended demo dropped to $900 (71% reduction). Monthly ICP demos grew from 20 to 72 (3.8×). Trial-to-SQL rate doubled from 10% to 25%.
We audit your account, tracking, and funnel. You get a clear picture of what's broken and what to fix first — before you commit to anything.
We rebuild tracking, define meaningful conversions, connect CRM outcomes to the platforms, and clean up query quality across all channels.
We increase testing velocity, scale what drives SQLs, and cut what creates noise. Every week you see what changed and why.
Weekly change recaps · 1:1:1 operator model · No black box
Google Ads, Microsoft Ads, and LinkedIn Ads. Search captures existing intent. LinkedIn creates it. We align both to SQL outcomes.
We go from kickoff to live optimization in under a week. Most clients see meaningful signal improvements within the first month. Sustained pipeline impact typically shows within 60–90 days, depending on your sales cycle.
We built SCB specifically to fix what's broken about the agency model. One senior person runs your account from day one. No handoffs, no junior ramp, no monthly decks that say nothing. We report weekly, we sit in your CRM, and we optimize toward revenue — not metrics that make us look good.
Yes. We adapt conversion strategy and landing page briefs to your motion and ACV.
SQL means ICP-qualified + sales-accepted + booked/held meeting. We keep revenue in mind regardless of definition.
Three levers: (1) intent control, (2) message match, and (3) better signals—micro-conversions + offline conversion tracking.
We don't build/design pages. We brief pages that convert. If you're lean, we can also use AI-supported drafts.
$5k/month minimum.
The same person sells you, manages you, and works your account. No handoff.
Before you sign or pay anything, we'll build you a complete picture: an in-depth audit of your current PPC, a diagnosis of your tracking and signal quality, and a concrete plan for what to fix first.
Search Click Boom is the PPC agency that treats your ad spend like it's coming out of our own pocket.